British newspapers sold short by bulk distributor

MAJOR British newspapers have taken a circulation hit after an ABC inquiry revealed their bulk drop figures were inaccurate.

The affected mastheads are The Daily Telegraph, The Sunday Telegraph, The Mail on Sunday, The London Evening Standard, and the Financial Times, according to The Guardian.

The ABC launched an investigation into the bulk sales of newspapers to airports and hotels earlier this year after a spot-check uncovered a discrepancy.

A distributor, not the newspapers, has been blamed for the incorrect reporting, but the newspapers still face the burden of a significant circulation drop – 324,000 copies or 6.5% in the case of The Daily Telegraph – which is an untimely blow in a market where overall circulation is already on the slide.


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