News Corp joins global dots for efficiency

RUPERT Murdoch’s News Corporation has set up a new initiative to drive editorial efficiency across its global operations.

A new unit will attempt to better harness the resources of the massive media empire, according to The Australian – one of the company’s major newspapers in this region.

Senior News Corp executive John Moody is to head up the operation, which will explore how better cooperation between different properties could lead to better news coverage or a lesser reliance on global news agencies. The project will include a company-wide content management system to assist with the sharing of resources and news stories.

“The creation of a new unit designed to share valuable news content and harness the power of News Corporation’s vast editorial resources is vital to our success as a global media entity,” News Corp chairman Rupert Murdoch said in a News Corp statement.

“In this new role, Moody will collaborate with news chiefs across all News Corporation properties to improve news gathering efficiencies and identify areas of cost savings,” the statement said.

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